Companies are accelerating their efforts to crave enterprise wide sustainability strategies not only to address a climate change issue but realise cost savings and position themselves for competitive advantage. Sustainability is important glue binding together many business strategies particularly during the recession. As a consequence green issues are likely to be far more important in deciding business strategies in the post recessionary periods. Sustainability is a term which was first developed by the Brundtland declaration which stated ?meets the needs of the present world without compromising the ability of the future generation to meet their own needs?. When corporate social responsibility was first designed it was a top down philosophy whereby the larger firms drove it down to smaller elements in their supply chain. But now it has reached the operational level. A green to green mentored is being adopted many business to business supply chains and green travel policies have now become an important part of the corporate and social responsibility mix. Travel is the second largest variable expense. Historically the three main criteria for determining corporate travel purchase have been cost, security and convenience. But with many companies accelerating their plans to create enterprise wide sustainability packages green is faster becoming yet another factor in the travel purchase. Beyond this individuals are now taking ownership of their travel plans are seeking to engage in sustainable green travel plans when they travel abroad on holiday. Travellers seek to keep their carbon footprint to a minimum with responsible travel advice from eco friendly holiday ideas focussing on destinations to visit without flying. These are known as eco travellers. They are the ones that care, respect and wish to learn about the world we live in, about nature, about history, about the local people and their cultural tradition and religion. By offsetting emissions, staying in eco friendly accommodation, using ethical companies and being responsible in your sightseeing and leisure activities, it is possible to see the world, its people with pride and that you are caring for it and loving it. Local Authorities are taking their responsibilities and providing local travel plans seriously to in ensuring that cycle ways, footpaths and alternative means of transport are available to their local people.
